In a competitive industry where setting your brand apart from the rest is a necessity, selecting the right agency becomes a critical decision. This curated list features top-tier agencies poised to elevate your brand through strategic social media marketing, compelling video production, robust branding, SEO optimization, website development, and expert PR.
Are you eager to explore further? Let’s get to it.
What Makes a Top Travel & Tourism Agency
When curating agencies for this list, we went beyond simple Google rankings, understanding that genuine capability extends beyond search visibility. Every travel and tourism agency featured here boasts a proven track record of exceptional outcomes, recognized with awards for outstanding campaigns and supported by numerous case studies from similar brands within the travel and tourism industry.
1. Case Studies
Case studies serve as a beacon, offering tangible proof of an agency’s ability to deliver remarkable results. By examining real-world examples and data from clients in the same industry, you gain insight into what each agency could achieve for your brand.
2. Clients
Ensure the agency has a roster of clients akin to your business and operating within your specific market. This demonstrates their proficiency in catering to travel and tourism companies similar to yours.
3. Expertise
It’s not just about the duration an agency has spent working with travel and tourism clients; it’s also about having specialists within their team who understand your brand’s unique needs intimately.
4. Awards
Partnering with an agency that has earned accolades is a promising sign. When a respected external institution acknowledges the excellence of a campaign, it’s a green signal for you to explore its potential.
However, above all, trust your instincts when considering the onboarding of an agency.
Now that you know what to seek in a premier travel and tourism agency, let’s explore the finest Travel & Tourism marketing agencies available in the United States!
1. The Social Shepherd
The Social Shepherd offers a comprehensive array of marketing services tailored for Travel & Tourism brands, including:
- Paid Social & Paid Search: Harnessing the power of paid social and search to fuel brand visibility and reach.
- Social Media Management: Adeptly handling social media platforms to engage and connect with audiences.
- Influencer Marketing: Collaborating with influencers who can authentically promote brands.
- Creative Production: Crafting captivating and high-performing creatives, including graphic design, user-generated content, low-fi mobile-produced videos, high-production videos, and more.
They boast a team of performance and creative specialists, offering a holistic social and paid media marketing approach. The agency has earned the trust of industry leaders in the travel and tourism sector, both in the U.S. and globally. Their track record includes a remarkable 52% reduction in cost per acquisition for a U.S. travel brand, with an 84% increase in ad spend.
The Social Shepherd is a pioneer in creating tailored, unmatched reports and possesses expertise in analyzing multiple attribution models. Their creative team is committed to crafting high-performing content, from graphic design to captivating hero videos.
About The Social Shepherd
- 70+ Strong Team: Their skilled team comprises over 70 dedicated marketing specialists who help with Social, Paid, Creative, and Influencer Marketing.
- Award-Winning: They are recipients of industry accolades for their exceptional work, winning awards such as Best Integrated Media Campaign of the Year and Best Large Social Media Agency.
- Global Presence: With offices in New York, Miami, and the UK, they have a global reach to serve diverse needs.
2. Dune 7
Dune7, founded by former clients, addresses the issue of over-reliance on paid marketing channels like Facebook and Google Ads. Their core services, rooted in SEO, content, and branding, provide a strong foundation for growth, known as Sustainable Strategies.
Services include:
- Digital Strategy
- Content Marketing
- Digital PR
- SEO
- Brand Strategy
- B2B Communications
Their client roster includes Sherpa, CzechTourism, and CIBTvisas. Dune7 is headquartered in Brooklyn, NY.
3. Noble Studios
Noble Studios boasts clients such as San Luis Obispo, VLT, and Santa Monica Travel & Tourism. With offices in Reno, NV, Las Vegas, NV, and Bristol, UK, Noble Studios provides a gateway to digital success.
4. MMGY Global
MMGY Global is one of the world’s leading integrated marketing firms, specializing in the travel, tourism, and hospitality industry. They represent multiple agency brands with a singular mission: inspiring people to explore new horizons.
Their communications practice includes top-tier brands like Travel Intelligence and Grifco. With over 550 experts worldwide and U.S. offices in Austin, Denver, Detroit, Overland Park, Culver City, New York City, and Washington, D.C., MMGY Global is a trailblazer in travel marketing.
5. Spark
What inspires individuals on Instagram to pack their bags and explore new places? Spark, a trusted destination marketing agency, understands that the answer varies for everyone. They’ve crafted city brands, executed international campaigns, and transformed locals into passionate advocates for their states.
With full-service research, design, social, and content teams, Spark drives tourism economies across the country. Notable clients include Visit Florida, Luminary Hotel & Co, and Experience Kissimmee. Spark is headquartered in Tampa, FL, with additional locations in San Diego, Atlanta, and New York.
6. Madden Media
Madden Media offers a range of services for travel and tourism marketing:
- Strategic Planning
- Destination Intelligence
- Creative Expertise
- MarTech Solutions
- Media Management
- Public Relations
Headquartered in Tucson, AZ, Madden Media is a suitable option for your travel and tourism marketing needs.
7. Slingshot/Explore
Slingshot/Explore deep dives into destination marketing organizations and leisure travel brands, uncovering the secrets of creating lasting human connections for sustainable growth. Their expertise has benefited clients like Hyatt Regency, Marriott, and Greyhound.
Based in Dallas and Austin, Slingshot is an award-winning integrated marketing, media, and advertising agency, offering brands of all sizes the tools to engage customers and foster significant growth. Slingshot is a proud member of AMIN Worldwide, a global alliance of over 50 independent marketing agencies with 82 offices in 23 countries. With AMIN partners, Slingshot provides unparalleled access to strategic insights, robust media buying capabilities, and global exposure.
8. Agency Tourism Marketing
With a client roster that includes Travel Oregon, Colorado AgriTourism Association, and Willamette Valley, Agency Tourism Marketing’s expertise is trusted in attracting visitors while focusing on the sustainable impact of destination marketing and management. Headquartered in Portland, OR, Agency Tourism Marketing is a driving force in the travel and tourism marketing industry.
9. Evok Advertising
Evok Advertising specializes in tourism destination marketing and is adept at increasing visitation across leisure, sports, and conventions. Their core focus is on authentic brand positioning, ensuring pre-visit marketing accurately reflects the traveler’s in-market experience.
They excel in crafting conversion-driven campaigns encouraging prospective visitors to dream, plan, and eventually become brand advocates for destination clients. With offices in Lake Mary, FL, Tallahassee, FL, and Memphis, TN, Evok Advertising is committed to boosting tourism bed tax collections and fostering economic growth for their clients, with an unwavering understanding of the modern traveler’s mindset.
Trusted clients include Elizabeth City (North Carolina), Do Orlando North, and St. Cloud (Florida).
10. Advance Media
Advance Media New York Travel & Tourism recognizes the significance of capturing travelers’ attention during their vacation planning phase. Utilizing first-party data, market analysis, and expert knowledge of decision-making processes, they deliver impactful messaging through search, social media, display, and content channels.
Their award-winning creative team has earned international accolades, producing engaging videos, photos, ads, and content that tell your destination’s story. With 25 International Creative Awards and 55 New York Advertising and Marketing Awards, Advance Media excels in bringing destinations to life. Clients, including Montgomery County, Experience Cortland, and Destiny USA, trust their expertise.
Based in New York City, Advance Media is a premier travel marketing partner.
11. From the Future
From the Future has harnessed world-class digital marketing, an award-winning content studio, exclusive travel influencers, and unique ad inventory. This multi-faceted platform offers new-age marketing strategies to genuinely connect with your audience, drive bookings, and share your unique story.
With clients like Sandals, Beaches, and Hotel Covington, they are a full-funnel customer acquisition partner. From the Future is headquartered in Philadelphia, Pennsylvania.
12. Single Grain
With a wealth of experience and a deep understanding of the travel industry, Single Grain excels at transforming marketing challenges into success stories. Their comprehensive marketing services, tailored to the travel sector, encompass:
- Business Analysis
- Brand and Content Strategy
- Digital Campaign Creation
- Social Media Engagement
- SEO
- CRO
Based in Los Angeles, Single Grain can give you a competitive edge in the travel market.
13. Imagine
At Imagine, a destination marketing agency and consulting firm, their mission is clear: to cultivate thriving, resilient communities through strategic marketing, branding, and consulting. Established in 2004, Imagine’s team of inquisitive destination marketers champions authentic branding, bold advertising, and inspiring work.
Clients such as Massanutten, Enjoy Oxford Ohio, and Endless Caverns RV Resort have benefited from their expertise. With offices in Norfolk, VA, Northern Virginia, and Central Florida, Imagine is committed to community vitality.
