Looking to find the very best advertising agencies in New York? You’re in the right place.
New York is home to hundreds, if not thousands, of advertising agencies, making it challenging to find a trusted partner that fits your exact needs. This article is designed to simplify your search for the ideal agency.
In this post, we’ve included advertising agencies that cover a wide range of services and industries, including:
- Social Media Advertising
- B2B Advertising
- TV, Audio-Visual & Media Advertising
- Creative Advertising
- Digital Advertising
Let’s dive in.
What Makes a Top Advertising Agency?
Our selection process for these top ad agencies involved thorough research, focusing on key criteria to ensure you can partner with properly vetted experts:
- Case Studies, Portfolio & Results. Examine the brands an agency has worked with previously and how they present themselves across their marketing, website, and branding. Agencies with experience similar to your brand’s size or industry are often a strong fit.
- Cost. We’ve included a diverse range of agencies to accommodate various budgets, from those catering to large enterprises to others focused on small businesses. Agency day rates vary, so find one that aligns with your financial plan, but be wary of options significantly under your budget. Generally, larger teams might have higher day rates, though this isn’t always the case.
- Communication. During initial inquiries, observe their communication efficiency. Slow responses or a lack of apparent interest are red flags – it’s best to move on quickly if these occur.
- The Agency’s Team. Firstly, consider which team members will directly handle your account. An agency might have industry experience, but ensure the assigned team has relevant expertise (e.g., if you’re a fashion brand, look for a team with fashion experience). Secondly, good chemistry with your agency team is vital for a productive and enjoyable working relationship.
Now that we’ve covered what defines a top advertising agency, let’s explore the top 13 agencies in New York.
Top Social Media Advertising Agencies
1. The Social Shepherd
The Social Shepherd is recognized as a leading social media agency in New York and across the U.S.
They offer dedicated teams that deliver services in:
- Social Strategy
- Social Media Management
- Creative Content Production
- Social-first Video (TikTok, Instagram Reels)
- Paid Social
- Influencer Marketing & Creator Management
- Social Campaigns
- Data, Insights & Social Listening
Their client roster includes notable brands such as Uniqlo, 19 Crimes, Bio Oil, and Passenger Clothing.
With offices in New York, Miami, and the UK, and a team of over 60 social specialists, The Social Shepherd can support both New York-based and global social media initiatives.
The agency highlights its strong results, including:
- Growing Uniqlo’s social accounts by hundreds of thousands of followers on Instagram and TikTok.
- Scaling Passenger Clothing globally, increasing revenue by 8x in two years and assisting with a $20 million funding round.
- Producing video creative for 19 Crimes and launching several successful social campaigns.
- Partnering with social-first influencers to achieve 10 million video views for a Bio-Oil campaign.
- Receiving multiple awards for social campaigns worldwide.
- Achieving Google’s Premier Partner status.
Address: 524 Broadway, New York, NY 10012
Top B2B Advertising Agencies
2. SMA
SMA NYC is a top-rated B2B advertising and integrated communications agency specializing in advertising, digital media, and analytics. Founded in 1990 and re-established in 2013, they work with a variety of clients and are flexible to different shapes, sizes, and budgets.
Address: 43 W. 24th Street, Suite 1102, New York, New York 10010
3. No Good
No Good is an advertising agency with a strong specialization in growing B2B brands. Their services have a digital focus and include:
- Paid Media (PPC and Paid Social)
- SEO
- CRO
- Content Marketing and Brand Performance
- Email, Video & SMS marketing
They have partnered with brands like Intuit, Bytedance, Amazon, Citi, and WeWork.
Address: 491 Broadway, New York, NY 10013
4. Ironpaper
Ironpaper distinguishes itself by exclusively working with B2B brands.
They drive brand growth through various methods, with key services spanning digital marketing, content strategy, Account-Based Marketing (ABM), lead generation, and website development.
Founded in 2002, Ironpaper boasts a team of 78, providing the experience and scale to support diverse B2B brands.
Address: 10 East 33rd Street, 6th Floor, New York, NY 10016
Top TV and Video Advertising Agencies
5. Terri Sandy
Terri Sandy is an independent, full-service advertising agency that has collaborated with brands such as Nestle, Disney, Princess Cruises, Ferrero, and Yankee Candle.
Their capabilities encompass strategy, creative development, account management, branding and design, and production.
They were recently recognized with a Silver award for Purpose-Led Small Agency of the Year.
Address: 40 Fulton St, 11th Floor, New York, NY 10038.
6. Filmkraft
Unlike full-service agencies, Filmkraft is a creative video agency. They provide end-to-end services, handling everything from strategy to the delivery and distribution of their video campaigns.
Their portfolio includes work for Michelin, Lindt, France-Amerique, 1-800-Flowers, and Keepsake Frames.
Address: Jackson Ave, 5th Floor, Long Island City, NY 11101
7. Wild Factory
Wild Factory is a video production advertising agency that collaborates with both direct brands and other agencies. They have teams located in both New York and Los Angeles.
If you’re seeking a production studio for TV ads or video campaigns, Wild Factory could be a suitable partner.
Address: 240 Bedford Avenue, Brooklyn, NY 11249
Top Creative Advertising Agencies
8. YARD NYC
Named Small Agency of the Year, YARD NYC is an independent creative agency known for transforming brands into cultural beacons.
They have developed creative campaigns for clients such as Bed, Bath & Beyond, Athleta, J. Crew, Kohl’s, and Wrangler.
You can explore some of their work here.
Address: 25 Broadway, Floor 2, New York, NY 10004
9. Mother
Mother is one of the largest independent creative agencies globally, with offices in New York, Los Angeles, London, Shanghai, and Berlin.
Their clients include Target, Amica, and Dave & Busters.
Address: 77 10th Street, Floor 3, Brooklyn, NY 11215
10. Crafted
Crafted is a digital-first creative agency that assists brands with their branding, content, design, marketing, and development needs.
Their team is dedicated to providing a comprehensive digital creative service that establishes identity, builds brands, fosters interaction, and ultimately drives results for their clients.
Some of their industry focuses include:
- Automotive
- Beauty and Fashion
- Education and Government
- Food and Beverage
- Media and Publications
- Real Estate
- Sports and Entertainment
- Startups
Address: 450 Lexington Avenue, 4th Fl, New York City, NY 10017
Top Digital Advertising Agencies
11. The Charles
The Charles is a full-service digital agency specializing in strategy, media, design, content, and technology.
Founded by siblings Aaron and Samantha Edwards in 2011, the agency has grown to a team of 79, primarily based in New York, with additional offices in Chicago and London.
Address: 200 Broadway Suite 307, NY, NY 10038
12. Boucher + Co
Boucher + Co offers a range of digital marketing services, including:
- Social Media Marketing
- SEO
- PPC
- Marketing Consulting
- eCommerce Solutions
Address: 121 West 27th Street, Suite 1004, New York, NY 10001
13. Flight Path
Flight Path is an independently owned, digital-first advertising agency established in 1994 and headquartered in Flatiron.
They particularly enjoy working with industries such as food and beverage, pets, B2B, and non-profits.
Their areas of expertise include:
- Digital Strategy
- Social Media
- PPC & SEO
- Programmatic
- Email Marketing
- UX & Web Design
Address: 36 West 25th Street, 8th Floor, New York, NY 10010
Finding and partnering with the right agency is crucial for the short and long-term growth of your brand. Effective advertising across social media, digital platforms, out-of-home, and TV are key strategies to attract your target audience. Without a well-defined strategy or a capable strategic partner, achieving your growth targets can be a significant challenge.
